Microsoft will seek to draw more people to its Internet-based services with two new mid-range smartphones it unveiled Thursday, including one designed to help people take better selfies.
The devices are under the Lumia brand Microsoft bought from Nokia. They run the latest version of Windows Phone 8 and feature Cortana, a Siri-like voice assistant available to help with directions, calendar appointments and messages. Many of those interactions will steer users to Microsoft services such as Bing search and OneDrive storage.
Chris Weber, Microsoft’s vice president for mobile devices sales, insisted consumers should feel comfortable about storing their personal pictures on OneDrive, despite the recent exposure of celebrities’ private pictures stored on rival Apple’s cloud-based system.